Greetings! I’m Jenny
I help companies build great UX
I’m a Senior Product Designer specializing in design and user research for Healthcare and B2B companies.
Featured Design Work
Reimagining Health Numbers Tracking
Our team redesigned the mobile application used by thousands of users daily. I worked across Design, Marketing, Engineering and Product to facilitate workshops, build a design system, and integrate health programs leading to a 21% increase in monthly active users and 15% increase in program signup.
Industry
Healthcare
Platform
Mobile (iOS)
Company
Higi
Role
Lead Product designer
Enterprise Fraud Detection Service
This project focused on improving the usability of B2B software used by small banks around the United States. Our team did the first redesign of the system in over 10 years, modernizing the look and feel and improving usability.
Industry
FinTech, SaaS
Platform
Web App
Company
Mastercard
Role
Product Designer (Consultant)
Blood Pressure Education and Metric Tracking
Our team collaborated with the American Heart Association (AHA) to transform a Blood Pressure management care guide into a consumer-friendly digital experience. I led the charge on the UX vision, design development and usability testing, leading to an onboarding of over 15,000 people within the first month
Industry
Healthcare, B2C
Platform
Kiosk, Mobile
Company
Higi
Role
Lead Product designer
Expertise
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UX/UI Design
Interactive Prototypes, Wireframes, Sitemaps, Hi-fidelity Mockups, , User Stories, User Flows
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UX Research
Usability Testing, Interviews, Surveys, Personas, Journey Maps, Card Sorting, A/B Testing, Recruitment
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Design Systems
Design Guidelines, UI Design Systems, Documentation, Design Processes + Standards
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Workshops
Discovery, Empathy Building, Design, Prioritization, Critiques
About Me
I’m a lover of great design and useful things. My journey in design started over 15 years ago when I studied architecture and learned about the value of good design. While a design fellow in Chicago, I was introduced to human-centered design and never looked back. An M.S. in Human-Computer Interaction, 3 startups, and 2 cities later, I now work at the intersection of great design and great business ideas as a product designer.
I’ve worked for companies at various stages of growth from early-stage startups to Fortune 500 companies and leverage my skills to enhance product UX, scale design teams, and establish research operations. I’ve worked within industries including FinTech, HealthTech, and EdTech. I also mentor up-and-coming designers through ADPList so I can give back to the community that’s given me so much
I work remotely and hybrid in Fort Lauderdale, Florida (where it’s usually weird and always warm). I enjoy the arts (fun fact: I own a small ceramics studio), the great outdoors, and dancing with my husband. You can visit my LinkedIn or download my resume here to learn more about my professional background.
Tell me about your next design project: hello@jennytodd.com
Humble brags
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Jenny is a self starter - she doesn't wait for other people to clear a path for her. She develops a clear sense of where to go and then finds a way to make it happen. Her big imagination provides a solution to every problem and tireless positivity empower her to find it.
Meghan Gillespie, Product manager
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I am constantly impressed with how Jenny is able to mitigate and resolve issues in an effective way while making both parties feel heard and understood. Jenny is truly an amazing human being to work with everyday!
Trevor Peterson, Direct Report
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Jenny brought very thoughtful considerations of the research into the design work of the projects. Her ability to translate insight into feasible and highly usable experiences to the products helped us achieve the success we were looking for. If you are looking for someone to join your team who can move through ideation to iteration, Jenny is the one you are looking for. She is highly recommended and would love to work with her again.
Demetrio Cardona_Maguigad, Client